Content & Social Media
-

Pinterest ads optimization
By restructuring targeting toward intent-based discovery, I drove stronger engagement and lower acquisition costs, proving that Pinterest can work as both a…
-

Increased domain authority via backlinking
As part of a content marketing and SEO plan, I increased backlinks enough to more than double domain authority for an online…
-

Captured drone footage for yard management
I captured drone footage to be used for yard management. Tools: DJI Mini 3, Affinity Photo 2, Wondershare Filmora 13
-

Improved reach and engagement with paid social ads
After adjusting target audiences and using first-party data, I improved engagement on a paid social campaign by 16%. Tools: Facebook Ads, Facebook…
-

Generated more organic social impressions and clicks through content marketing
A client wanted more traffic from their company’s LinkedIn page. I increased their organic impressions and clicks over time by building and…
-

Increased conversions through Facebook advertising
A private higher education institution wanted more conversions from their Facebook advertising. Smarter targeting decreased their average cost per lead by 15.4%…
If this sounds like what you’ve been looking for
Email me what you’re working on. I reply within one business day.